Miriam Bookey, Partner
Meet Miriam
Miriam began her career as a small-town journalist and columnist but segued into digital communications once she discovered its reach and potential for global impact. At AOL, she worked in corporate communications as a market analyst, helped the fledgling internet brand launch its first blog, and later returned to her journalism roots as managing editor for AOL CityGuide, where she first met her Program 11 Partner Jenna Briand. After leaving AOL, she proceeded to head communications and strategy for healthcare sector startup DoctorsDirect.
Miriam and Jenna reconnected to join Mind Over Media, where they conceptualized and launched the print consultancy company’s digital content marketing practice. Together they helped the agency rebrand into Redbird, where they proceeded to win multiple awards, including Project of the Year from the Content Marketing Institute.
Miriam’s passion is helping brands find, reach, and engage their audiences across platforms. She has worked with a range of global brands including Microsoft, ByteDance, Costco, and Clorox, and for institutions and philanthropies that include UCLA, The Bill and Melinda Gates Foundation, Roadtrip Nation, and the Ewing Marion Kauffman Foundation.
Miriam graduated from the Robert D. Clark Honors College at the University of Oregon with a Bachelor of Arts Degree in Journalism and received a Master of Science Degree in New Communication Technologies from Boston University. She has two adult sons and resides in Los Angeles, California, with her husband and their matching shepherd mixes Niko and Otto.