About Us
Program 11 is a research-first content and creative agency based in Los Angeles.
We work with organizations that have something worth saying — and need a team that knows how to say it in a way that actually moves people.
Our approach starts with listening. Before a single brief is written or a campaign takes shape, we do the work of understanding — your audience, your market, your moment. That rigor shapes everything we deliver — from brand positioning and messaging to the reports, toolkits, guides, and creative campaigns that turn complexity into clarity.
The result is strategy and storytelling that earns trust, deepens relationships, and drives action.
And the 11? In numerology, 11 is a master number — the one that bridges intuition and insight. It's also two pillars, standing parallel. That's intentional. Our founders built this agency on the belief that the best thinking happens in partnership — with each other, and with you.
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Jenna Briand
PARTNER / CONTENT AND CREATIVE
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Miriam Bookey
PARTNER / RESEARCH AND STRATEGY
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Teagan Carlson
DIRECTOR, CONTENT OPERATIONS
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Tavaner Sullivan
CREATIVE DIRECTOR
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Kirsten Withrow
CONTENT DIRECTOR
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Jordan Cathey
ART DIRECTOR
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Ashley Laabs
RESEARCH STRATEGIST
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Adam Rogers
DATA ANALYST
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Adrienne Arieff
INTEGRATED MARKETING
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Niko
CHIEF BARKING OFFICER
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Jeff Nemy
CFO
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Zoey
CUDDLER-IN-CHIEF
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Alex Tighe
Graphic Designer
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Jenni Wight
FINANCE MANAGER
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John Wight
INVESTOR ADVISOR
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Martin Lauber
INVESTOR ADVISOR
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Max Denby / Brave Media
PRODUCTION PARTNER
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Nick Comardo / Brave Media
PRODUCTION PARTNER
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Richie Kulchar / Junk Films
PRODUCTION PARTNER
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Ben Boyd / Junk Films
PRODUCTION PARTNER
Our 11 Brand Values
People are our purpose
Relationships and connection is what matters. We believe in the intrinsic goodness of human beings and in our shared hope for positive outcomes.
Kindness is productive
Being kind is and should feel easy. Meaningful connections make life worthwhile, so we aim to build bonds of trust and understanding through kind words and actions.
There’s plenty for everyone
We respect experience, compensate fairly, and ensure that we elevate others as we find our own success. We can achieve greatness together.
Purposeful, not panicked
If we’re racing toward a finish line, we’re probably underthinking it. So we build time to do it right.
Deep, not boring
We seek meaningful content that comes from a place of insight, empathy, and truth. Our shared wisdom – yours and ours – results in deeper content, which fosters deeper connections.
If we stop growing, then what?
By embracing curiosity and a growth mindset, we continuously expand our capabilities and perspectives. Stagnation? Not an option.
Words matter
Language has power. The words we use shape relationships and impact lives. We communicate with care, integrity, and awareness of that influence.
Do the right thing
We uphold ethical principles and honor our commitments and our contracts. Building trust through accountability is our foundation.
Feedback is freedom
Generative feedback leads to positive change. Open, compassionate dialogue allows us to align and nurture partnerships. Listening is as vital as speaking.
Nothing to hide
Transparency is trust, and we’re not interested in anything else.
11 is magic
The way we work and live defines us. When we come together with these values – fueled by purpose, creativity, and caring for one another – our partnerships can lead to magical outcomes.